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The mission of the PlayMedia Audio Group (PAG) is to create advanced technologies that enable the rendering of and add value to digital audio.



PAG currently develops implements, ports or optimizes technologies employing MP3, AAC, AMR and other audio compression technologies for IT and entertainment industries.



PAG's first product, the AMP® MP3 Decoder, is the amongst the world’s most-used PC audio ''playback engines''.  Some of the most popular PC music players, like Nullsoft/AOL's 'WinAmp' have licensed AMP® because of its robust, uncompromising performance.



Our newest AMP® Decoding Engine, v 2.0 is designed to replace the primordial, yet still popular, 0.7x series. AMP® 2.0 offers powerful new features that have raised the bar on ingenuity in software conception and design.



PlayMedia offers a Low-Level SDK of AMP® 2.x only for very sophisticated developers in creating MP3 decoding applications.



AMP® also offers an easy to use Active-X™ component  which is the L3d-OCX.  It is designed to allow any qualified third party developer to create their own innovative PC-based music players for MP3 playback with greater ease than ever.



Heavily downloaded MP3 PC-music clients like WinAmp and MacAMP® built their names on the power and optimizations of the AMP® MP3 engine.

Additionally, AMP® is employed in hundreds of other diverse applications such as CD-ROMs, online games, music education applications and digital music jukeboxes.



AMP® technology has been ported to major processing platforms including Intel x86, Intel StrongARM/Xscale/PXA, ARM, PowerPC, and MIPS.